Emlavi Canada
Technology distributor, Oakville ON
Editorial revamp for an Oakville-based computing peripherals and technology distributor. Rebuilt the site voice in the register of a considered B2B publication: Inter and Fraunces typography, uniform clickable product cards, and a tightened home-to-product flow.
What we did, how we did it, and what changed.
An Oakville-based computing peripherals and technology distributor needed a site that would hold up as a considered B2B publication rather than a generic product catalog. The reference material we drew from was in the register they wanted; the execution needed to be distinct.
Full editorial revamp using an Inter + Fraunces type pair — same register as the reference, different execution. Row alignment was cleaned up (the previous md:mt-10 offset pattern did not survive real content). Every product-line card became fully clickable and uniform in size, with decorative panels removed from featured cards so the products led. A QA pass stripped fake metrics, em-dashes, and any unverified claims from the entire site.
Editorial site shipped, live at emlavicanada.com. Focus rings visible everywhere, seven product-line cards rebalanced to equal weight, no fabricated metrics anywhere on the site. Contact form is on Web3Forms pending final client selection between Web3Forms and Formspree.